Why I merged my firm with ReviveHealth

As many of you know, Interval, the firm I founded nearly 20 years ago, was acquired by ReviveHealth, a fast-growing, Nashville-based integrated healthcare marketing communications firm on November 1. I thought I would share a little about why we decided to make this change and what lies ahead for us and the team we’ve joined at ReviveHealth.

For nearly 12 years, the team at Interval worked with dozens of health systems across the country, helping to lead the transformation of our industry. From the 2011 “Joe Public Doesn’t Care About Your Hospital” to the September release of “Joe Public II: Embracing the New Paradigm,” from the Arrogant Healthcare Marketing Bastards podcast to the satirical WeeklyProbe.com, we helped hospitals and health systems radically change their approach to connecting with their audiences.

Yet just as the hospital marketing world has turned upside down, so too has the marketing communications and creative services industry. Continue in the blog…

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